Vision and purpose

Communicating a clear vision and sense of purpose for the organisation is one of the most important roles leaders perform.

They need to understand and articulate organisational meaning and be able to connect and engage the rest of the organisation with the vision.

However, working in a large organisation can sometimes feel a bit like having a pile of jigsaw puzzle pieces but no lid. We all know our own individual pieces but have little idea how they all fit together. Finding ways to connect individual’s roles to the bigger picture and help them see how they connect with customers, colleagues and the direction of the organisation is key to employee engagement and bottom-line business performance.

Big Picture products have enabled our clients to consistently communicate their organisational vision and purpose to their employees, creating a collaborative vision. Our bespoke visual communication and dialogue-based materials drive engagement and buy-in regardless of employees’ prior business understanding or their position within the organisation.